Offset printing has been recognized as an important and helpful type of printing technique for the industrialists. Its simple mechanism and ability to save time and cost makes it a good choice to do printing on multiple items. Most businesses use this printing style regularly for giving those custom boxes a great look.
Getting to know the term
Understanding the general terms of printing is the first step of understanding the printing process. Not everyone is a printing literate, and therefore, it might become a case that the client starts walking on a wrong path. Selecting an incorrect printing technique or misunderstanding the true meaning of a process can be hazardous for both the company and its product/services. Offset in printing means to transfer the image from one surface to the other. While designing the products that are manufactured for the businesses, offset printing comes in handy. Lithography is a term that is used as a substitute for printing and is used with the word offset to give the same meaning.
Incorporating offset in printing
Offset lithography is a commonly adopted technique in the printing world. Its machine follows a simple mechanism that is aided with the help of printing cylinders, offset tubes, and impression rollers. The required amount of ink and water are mixed together near the printing cylinders which transfer it further down. As the mixture reaches the offset tubes, it is spread on a rubber blanket. Here it is ready to be offset on the paper that is running on the impression rollers. The paper gets printed in the same style that is made on the roller below them.
A unique addition
A new type of printing introduced is the process of flexography. It is a form of designing in which a plate, also known as relief, is utilized for imprinting the surfaces. It has been treed down from the concept of letterpress and can be used to print on multiple types of materials. Some of the materials might include plastic, paper, metal, and fabric. These supplies become good packaging materials for the boxes which are carrying products for selling, shipping, and storing. A 3D rubber or polymer printing plate is created in the same design as is required and after being laced with ink, the plate is brought into contact with the paper to stamp it.
Attraction for industrialists
Since the beginning of time, the corporations are looking for ways that they can adapt to save their resources. Efforts are put in by the researchers to introduce new and better printing techniques over the years. Modern world’s technological revolution has forced the experts to bring changes in the old methods. Over the years, many styles were born and many were eliminated while some of them retained their positions. There are a lot of ways that can replace offset printing but due to certain perks and benefits that are listed here, this type of printing still becomes a choice for industries to rely on.
1- Leaves modern styles behind
Digital printing is the latest method of designing. Generally, it means that the quality of this style will be better than the others but this is not the case. According to the experience, the offset method is finer than the digital one because of the coloring material that is used in the printing. Digital lithography used toner whereas offset production uses ink. This subtle difference is the reason behind the finer lines and richer colors of the print. As digital printing is to be done by using computers or electronic gadgets, there is no way around this problem. That is why industries prefer spending a little money on the plate production rather than degrading the printing quality of the box.
2- Suitable for all
The possibility of creating multiple products under the banner of a single company is not something new. When a company sets foot in the market, they are bound to market their products, create boxes, and instruction manuals along with any other thing that they want. Large format printing styles makes it possible to create huge banners or flexes that can be hung on the walls for marketing purposes. That is the reason that makes it the first choice of clients.
3- Ease of use
Some printing mechanisms like screen printing and flexo printing can be used to print patterns on the surfaces but offset is still a better choice. There are many restrictions that come with screen lithography which are non-existent in the process of offset printing. This method is adapted to print a large order with comfort and within time.
4- Saves time and cost
With the introduction of a 3D printing plate, it gets easier to save cost. Once the plate is made according to the needed design, all the material can be printed in a short time and without spending more time on the adjustment of printing stamps. The use of led UV in offset printing is also a positive point. It uses photo-synthesized printing ink which instantaneously transforms from liquid to solid when exposed to UV rays.